Keyword or catch-all triggers
Match specific keywords, or reply to every comment on a post automatically.
Facebook comments
Facebook Comment Automation
Reply to Page comments automatically — publicly, as a private Messenger DM, or both — without your team replying one by one.
The problem
Page comments get missed when the team is busy elsewhere
A Facebook Page post can pull in comments faster than anyone's watching. Some deserve a public reply, others are better handled privately in Messenger. Left alone, both pile up.
What you get
Public replies and Messenger DMs
Reply under the comment, send a private Messenger message, or both — from one rule.
Post-specific or Page-wide
Run a rule on one post, or apply it across everything your Page publishes.
How it works
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1
Create a rule
Choose keywords or "any comment," and pick a post or apply it Page-wide.
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2
Set your reply
Write the public reply, the private Messenger DM, or both.
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3
Comments get handled automatically
Public replies post instantly; private DMs land in your Messenger inbox alongside the comment.
Questions, answered
Yes — a private reply to a Facebook Page comment is delivered as a Messenger message to the person who commented.
Meta allows a private reply within 7 days of the comment. Automay enforces this automatically.
No — Meta allows one private reply per comment, and Automay enforces this.
By default, only top-level comments trigger a rule, so replies within a comment thread are left alone.